Regarding the selection of works, the competition unit of MEGA International Creative Media Festival adopts a three-trial system, in which the organising committee members conduct the faculty and academic team select the second round. Finally, renowned directors, producers, and academics from the industry and academia will evaluate the works.
Lijun Sun
Former Vice President of Beijing Film Academy and Dean of the Academy’s Chinese Animation Research Institute; PhD supervisor. A recipient of the State Council’s Special Government Allowance and listed among the “Four Batches” of national talents in culture and publicity by the Publicity Department of the CPC Central Committee. He is also recognised as a leading talent under the National High-level Talent Support Programme (“Ten Thousand Talents Plan”).
He has published nearly 30 books, including “Introduction to Animation” and “History of Chinese Animation,” and has long been engaged in animation education and creative research. His representative works include Little Soldier Zhang Ga, Legend of a Rabbit, and Autumn Fruits, which have won honours at major domestic and international film festivals such as the Huabiao Awards, the Golden Rooster Awards, and the Berlin International Film Festival.
Sun advocates integrating AI technology with traditional Chinese aesthetics and emphasises that art education must adapt to the transformations brought by the AI era. He has elaborated on these ideas through research projects, talent development schemes, papers, and publications — including key national projects funded by the National Social Science Foundation of China such as Research on Eastern Aesthetics in Animated Films under the Vision of Modern Chinese Civilisation and Inheritance and Innovation of the Chinese School of Animation: The “Chinese Solution” for Cultivating Top Animation Talents (winner of the National Teaching Achievement Award, Second Prize). He stresses that artistic creation should “make friends” with AI rather than oppose it, and highlights the Western aesthetic dominance embedded in current AI models, advocating for AI-empowered creative practices to modernise the expression of traditional Chinese art.
Haiyang Jiang
Former Counsellor of the Shanghai Municipal People’s Government; former Standing Committee Member of the Shanghai Municipal Committee of the CPPCC; National First-class Director; Chairman of the Film Digital Production Committee of the China Film Association; and senior executive of the Shanghai Film Group Co., Ltd.
He has received the Golden Rooster Award for Best Screenwriter, the Huabiao Award for Outstanding Director, and the “Top Ten Directors” Award for Chinese TV Drama. His works have won the Golden Rooster, Huabiao, Golden Eagle, and the “Five-One Project” Awards. Jiang has served as a jury member for the Golden Rooster Awards (three terms) and the Huabiao Awards.
He is currently a PhD supervisor at the Shanghai Theatre Academy’s School of Film, a Distinguished Professor and PhD supervisor at the Shanghai Film Academy, and a Distinguished Professor at the Huace Film School of Zhejiang University of Media and Communications.
Kees Van Oostrum
Former President of the American Society of Cinematographers, Professor at the Shanghai Theatre Academy.
Xiaorong Dai
Distinguished Professor (Oriental Scholar) at Shanghai Higher Education Institutions and PhD supervisor. She serves as Associate Dean of the School of Digital Media Art at the Shanghai Conservatory of Music and is the academic leader of the Digital Media discipline.
She has led over ten research projects funded by provincial and national art foundations, as well as the National Social Science Foundation. She has worked as a multimedia designer and visual director for nearly 20 stage productions. Her cross-disciplinary theatre works, Melody of the Flute and East Meets West, were supported by the National Art Fund, while the musical-poetic-visual performance Impressions of Muqam received funding under the Ministry of Culture’s “Fine Art Project”. Her project, Development of Immersive Virtual Reality Cross-media Performance Systems, was selected for the National Science and Technology Innovation Programme.
Li Zhang
Deputy Dean (Acting) of the School of Media, Jiangsu Second Normal University, and Master’s supervisor. His research focuses on digital media art, virtual reality technology (computer game design), and NFT digital collectables. He also serves as a representative of the People’s Congress of Gulou District, Nanjing, and has been recognised as an “Outstanding Returned Overseas Scholar” (Jiangsu Provincial Government Award) and a “Zijin Cultural Talent of Jiangsu Province”.
Zhang has led multiple research projects, including those funded by the National Social Science Foundation. His digital watercolour series, ‘The Eternal Yellow Rose: 106 Days of Bernhard Sindberg in Nanjing, 1937’, has been exhibited in various cities and is in the collection of the Danish Ambassador. He has published over ten papers in domestic and international journals and authored three monographs.
Regarding the selection of works, the competition unit of MEGA International Creative Media Festival adopts a three-trial system, in which the organising committee members conduct the faculty and academic team select the second round. Finally, renowned directors, producers, and academics from the industry and academia will evaluate the works.
Lijun Sun
Former Vice President of Beijing Film Academy and Dean of the Academy’s Chinese Animation Research Institute; PhD supervisor. A recipient of the State Council’s Special Government Allowance and listed among the “Four Batches” of national talents in culture and publicity by the Publicity Department of the CPC Central Committee. He is also recognised as a leading talent under the National High-level Talent Support Programme (“Ten Thousand Talents Plan”).
He has published nearly 30 books, including “Introduction to Animation” and “History of Chinese Animation,” and has long been engaged in animation education and creative research. His representative works include Little Soldier Zhang Ga, Legend of a Rabbit, and Autumn Fruits, which have won honours at major domestic and international film festivals such as the Huabiao Awards, the Golden Rooster Awards, and the Berlin International Film Festival.
Sun advocates integrating AI technology with traditional Chinese aesthetics and emphasises that art education must adapt to the transformations brought by the AI era. He has elaborated on these ideas through research projects, talent development schemes, papers, and publications — including key national projects funded by the National Social Science Foundation of China such as Research on Eastern Aesthetics in Animated Films under the Vision of Modern Chinese Civilisation and Inheritance and Innovation of the Chinese School of Animation: The “Chinese Solution” for Cultivating Top Animation Talents (winner of the National Teaching Achievement Award, Second Prize). He stresses that artistic creation should “make friends” with AI rather than oppose it, and highlights the Western aesthetic dominance embedded in current AI models, advocating for AI-empowered creative practices to modernise the expression of traditional Chinese art.
Haiyang Jiang
Former Counsellor of the Shanghai Municipal People’s Government; former Standing Committee Member of the Shanghai Municipal Committee of the CPPCC; National First-class Director; Chairman of the Film Digital Production Committee of the China Film Association; and senior executive of the Shanghai Film Group Co., Ltd.
He has received the Golden Rooster Award for Best Screenwriter, the Huabiao Award for Outstanding Director, and the “Top Ten Directors” Award for Chinese TV Drama. His works have won the Golden Rooster, Huabiao, Golden Eagle, and the “Five-One Project” Awards. Jiang has served as a jury member for the Golden Rooster Awards (three terms) and the Huabiao Awards.
He is currently a PhD supervisor at the Shanghai Theatre Academy’s School of Film, a Distinguished Professor and PhD supervisor at the Shanghai Film Academy, and a Distinguished Professor at the Huace Film School of Zhejiang University of Media and Communications.
Kees Van Oostrum
Former President of the American Society of Cinematographers, Professor at the Shanghai Theatre Academy.
Xiaorong Dai
Distinguished Professor (Oriental Scholar) at Shanghai Higher Education Institutions and PhD supervisor. She serves as Associate Dean of the School of Digital Media Art at the Shanghai Conservatory of Music and is the academic leader of the Digital Media discipline.
She has led over ten research projects funded by provincial and national art foundations, as well as the National Social Science Foundation. She has worked as a multimedia designer and visual director for nearly 20 stage productions. Her cross-disciplinary theatre works, Melody of the Flute and East Meets West, were supported by the National Art Fund, while the musical-poetic-visual performance Impressions of Muqam received funding under the Ministry of Culture’s “Fine Art Project”. Her project, Development of Immersive Virtual Reality Cross-media Performance Systems, was selected for the National Science and Technology Innovation Programme.
Li Zhang
Deputy Dean (Acting) of the School of Media, Jiangsu Second Normal University, and Master’s supervisor. His research focuses on digital media art, virtual reality technology (computer game design), and NFT digital collectables. He also serves as a representative of the People’s Congress of Gulou District, Nanjing, and has been recognised as an “Outstanding Returned Overseas Scholar” (Jiangsu Provincial Government Award) and a “Zijin Cultural Talent of Jiangsu Province”.
Zhang has led multiple research projects, including those funded by the National Social Science Foundation. His digital watercolour series, ‘The Eternal Yellow Rose: 106 Days of Bernhard Sindberg in Nanjing, 1937’, has been exhibited in various cities and is in the collection of the Danish Ambassador. He has published over ten papers in domestic and international journals and authored three monographs.